Love and humor are plentiful, but success is scarce in a small Tel Aviv insurance agency where nothing runs as it should. Perennially on the verge of bankruptcy, the failing agency is run by three middle-aged, divorced, and not particularly successful men. They may be highly intelligent, well-educated, warm and good -humored, but they have no inkling about running a business. This documentary offers an amusing behind-the-scenes look at the operations of the firm over one fiscal year, as the manager’s son – also the film’s director – joins this motley crew in a last-ditch attempt to save his father’s collapsing business. A personal documentary that is also an endearing father-son journey.