Bata, the First Global Entrepreneur of the World

Baťa, první globalista

The feature documentary film about the first Czechoslovak entrepreneur, the king of footwear – the founder of the world shoemaking empire, the mayor of Zlin (1923-1932). A reflection of his original methods of production and trade and the system of staff motivation. The main message of the film is to present Bata as the first global entrepreneur of the world.
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