CZ

2017

17 min

Finished

Will the World Remember Your Name?

Bude si svět pamatovat tvoje jméno?

Directing: Marie-Magdalena Kochová

Synopsis

Fetal ultrasound screening. Tourists pointing their mobiles at themselves using selfie sticks. Mannequins in store windows. People walking down the street examining their reflections in glass storefronts. Photographing models for 3D printers. A series of commonplace scenes shows us the various forms of images and depiction with which we surround ourselves, which we use to observe ourselves, understand ourselves, and also form and archive ourselves. At the same time, the question asked in the film title points out how our attention is shifting from words to images. The issue is no longer whether the world will remember our name, but whether we can imprint our image into its memory.

“In the main role: The ego.” M.-M. Kochová
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