Peter Jaeger studied a law and philosophy. He started as a film journalist and then became Sales & Marketing Director for a Filmagazine. As Marketing & Acquisitions Director for Benelux theatrical distributors, he handled over 100 films like Mulholland Drive, The Lord Of The Rings trilogy. In 2004 Peter moved to Vienna and founded Autlook Filmsales GmbH, becoming CEO till 2014. Today he is a silent partner of Autlook, a jury member of the Flemish Film Fund & Vienna Film Fund, a distribution & marketing tutor/lecturer and is also creating a new initiative: Jaeger Creative.