Julie is a visionary consultant with over a decade of experience in merging marketing with cutting-edge media technologies, driving innovation in XR and Web3 experiences. Now, as a Manager at Deloitte, she helps businesses leverage these technologies to unlock new growth opportunities and reshape entire industries. As a pioneer in the field, Julie co-founded one of the first VR arcades in the Czech Republic and produced a variety of AR/VR experiences at the award-winning studio Brainz Immersive. She is also the founder of the Czech community Holky v Metaverse, a dynamic platform dedicated to empowering and connecting women passionate about exploring immersive tech. Julie proudly represents the Czech Republic in EU communities like Women in Immersive Technologies and Euromersive.
Czech Republic